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“Mind the (CX) Gap!” – ORT shows successful customer experience strategies at the CX Europe 2017 in London

Why is customer experience an expedition and not an all-inclusive trip? Why is a comprehensive brand experience in all channels a real challenge? ORT Managing Director Rüdiger Pläster, responded to these questions in clear terms at the CX Europe 2017 in London, the most important European customer experience conference.

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Virtual Reality is not new – however what is new is the quality now achieved and the reasonable cost

Virtual Reality (VR) has been around since the end of the 1990s but for a long time it really struggled to break through. The main reason for this was the often rudimentary technology combined with poor image quality and high cost. This situation has now changed considerably as ORT Interactive reports from its own experience.

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