Transformation and suport for an international ecommerce-solution

Food

weightwatchers

WeightWatchers is a US-american company that merchandises a diet method for long-term weight reduction.

Area
Web & App
Category
Multichannel eCommerce
Year
2013 to today
Website
www.weighteatchers-shop.de

Briefing

Strategic focusing and developing WeightWatchers online sales on an international level. Facility to control products and content both centralised and de-centralised.

Challenge

Conception, creation visual and technical realisation of the e-commerce presence within a few months for the German market. Short-time adaption of further markets (BE, NL, UK) based on the same platform. Parallel supporting of the shop systems that had been launched.

Execution

Realisation of all requirements using Magento Shopware. Setup of a responsive design for all country versions. On-going strategic and functional enhancements of the overall system.