Through the linking of content across all media channels and the bundling of production expertise in one source, we achieve an increase in efficiency of up to 35%. A single point of contact for all media channels also reduces coordination and briefing effort in marketing and allows for a short time to market through fewer information interfaces. In addition, clear responsibilities ensure that success is guaranteed. Thanks to our extensive process expertise acquired over many years, we maintain a high degree of standardisation and process support in all media areas. We have transparent and auditable processes, a template-based workflow, and automated final artwork. This leads to a verifiable reduction in administrative overhead, freeing-up of resources, and less corrections and release stages. All this translates to immediate cost reductions.